Marketing Consultancy Outline Example | Topics and Well Written Essays - 500 words

Marketing Consultancy - Outline Example It is significant to note that the paper discusses the factors and underlying conditions for apt operations of Dunamaise Arts Centre intended at increasing revenues and efficiency in service delivery, which include advertising and promotion of products of diverse companies (Megaw, 2008). Political: The strong internal political systems of Irish government have complimentary environment for the Dunamaise Arts Centre to exploit its potential in the art industry. Flexible government policies have facilitated frequent visits by students who take art courses, consequently, enhanced sales and income is recorded. The government through grants has facilitated the expansion of existing branches and operations, consequently, rapid growth and profit margin are recorded (Cox, 2007). The government’s initiative to promote the art industry globally has positioned Dunamaise strategically for international sales, especially the tourists. This has immensely contributed to the creation of stiff competition by Dunamaise against other players in the market, consequently, efficiency of the system operations is improved. Economic: Subsistence of flexible and effective tax policies, distribution trends, and skilled labour market have enhanced the organisation’s success (Davenport, 2008). Rich cultural heritage, which is the backbone of the organisation, attracts an enormous audience from all lifestyles, and with different intentions to explore the facility at the slightest marketing initiatives by the organisation (Flannery and Griffin, 2009). The marketing expenditure of the organisation adequately pays off. Immense government investment in art courses in the education sector has significantly boosted the intensification of the organization’s operations. Social: Appreciation of lifestyle trends in the country such as growing of middle class population and better hours of